JUICY COUTURE COUTURE
The Story
Couture Couture by Juicy Couture is the brand's darker, more glamorous sibling—a floral oriental that adds patchouli depth and caramel richness to the Juicy Couture universe. Released in 2009 as the follow-up to the wildly successful original, Harry Fremont created a fragrance that is sweeter, darker, and more evening-ready. It is the fragrance for the woman who loves Juicy's playful DNA but wants to dial up the glamour.
Fragrance Notes
Top Notes
Watermelon, Mandarin, Passion Fruit
Heart Notes
Plum, Jasmine, Tuberose, Caramel
Base Notes
Praline, Amber, Patchouli, Sandalwood, Vanilla
Main Accords
The Scent Journey
The opening is a playful blend of watery watermelon and tropical passion fruit with mandarin brightness. The heart deepens dramatically with ripe plum, jasmine, and tuberose over a delicious caramel note that adds gourmand richness. The base is warm and enveloping with praline, amber, patchouli, sandalwood, and vanilla creating a long-lasting trail that is sweet, earthy, and utterly indulgent.
Who Is It For?
Couture Couture is for the woman who wants a sweet, glamorous evening fragrance with depth. It excels in fall and winter for nights out, parties, and any occasion that calls for a touch of drama. If you love the caramel sweetness of Viva La Juicy but want something with more patchouli darkness, Couture Couture takes it there.
Performance
Longevity
Long-lasting (6-8 hours)
Sillage
Moderate to Strong
Best Seasons
Fall, Winter
Best Time
Evening, Night
Frequently Asked Questions
What does Couture Couture smell like?
It is a sweet floral oriental with tropical fruits on top, caramel and plum in the heart, and a warm praline-patchouli-vanilla base. Think glamorous, sweet, and seductive.
Is Couture Couture sweeter than Viva La Juicy?
They are both sweet, but Couture Couture has more depth and darkness from the patchouli and plum. Viva La Juicy is more fruity-playful while Couture Couture is more oriental-glamorous.
Is this a winter fragrance?
Yes, it performs best in fall and winter when its warm, sweet character can fully express itself without becoming overwhelming.