BLACK IS BLACK
BLACK IS BLACK
The Story
Black Is Black is a vintage classic that represents the golden era of masculine fragrances. Released in 1978, this aromatic fougere composition defined a generation of men's colognes before the modern fragrance boom. It's a fragrance that whispers rather than shouts — a reliable, sophisticated option for men who understand that true style doesn't require fanfare. Black Is Black smells like confidence from another era, when fragrances were built to last and men's grooming was elegantly understated.
Fragrance Notes
Top Notes
Bergamot, Lemon, Anise
Heart Notes
Lavender, Geranium, Amber
Base Notes
Vetiver, Oakmoss, Musk
Main Accords
The Scent Journey
Black Is Black opens with bright bergamot and lemon, immediately setting a fresh, citrus-forward tone. A surprising hint of anise adds a subtle sweet-spicy complexity. The heart is distinctly aromatic and herbal, with lavender and geranium creating a classic barbershop impression alongside amber that adds subtle warmth. As the composition settles, earthy vetiver emerges alongside oakmoss — a note that was once ubiquitous in men's fragrances but has become rarer due to IFRA restrictions. The musk anchors the base with subtle sensuality. The overall effect is refined and vintage-feeling throughout.
Who Is It For?
Black Is Black appeals to men appreciating vintage fragrances and classic aromatic fougere compositions. Perfect for those seeking office-appropriate, understated masculinity. Ideal for mature men or fragrance collectors interested in fragrance history. Also suits younger men with appreciation for classic scents. Works across professional and casual settings.
Performance
Longevity
Moderate (5-7 hours)
Sillage
Moderate
Best Seasons
Spring, Fall, Winter
Best Time
Day, Versatile
Frequently Asked Questions
What is 'fougere' in fragrance?
Fougere means 'fern' in French. Fougere fragrances typically combine lavender, coumarin, and oakmoss to create a classic masculine profile that became the foundation of many men's colognes.
Is Black Is Black still available?
Black Is Black remains available through specialty retailers and online fragrance shops, though it may be harder to find than contemporary fragrances. Vintage bottles command collector prices.
How does Black Is Black smell compared to modern fragrances?
Black Is Black is more understated than most modern fragrances. It lacks the intensity and projection of contemporary options, emphasizing subtlety and refinement instead.
Does Black Is Black contain oakmoss?
Original formulations contained oakmoss, though modern versions are reformulated to comply with IFRA restrictions. Vintage bottles are valued for their original oakmoss composition.
Is Black Is Black suitable for professional wear?
Yes, its moderate sillage and refined aromatic character make it ideal for office environments. It's never overwhelming and always appropriate.
Why is Black Is Black considered vintage?
Released in 1978, Black Is Black represents the classic aromatic fougere era before the gourmand and oriental fragrance explosion of the 1990s-2000s. It's a touchstone in fragrance history.